The logo is made up of 3 main elements
The human figure: with the brand focusing on a wide range of client men, women and children this figure was chosen to help depict this without actually being restricted to any of them and works for all.
The triangle: the triangle is for balance and also depict “a Cup” and “Award/trophy” to signify winning victory and prizes.
The crown: the crown is used to signify pageantry king and queen.
Most important In the future the logo can be used to create an award or trophy for their event and competitions.